/MANDELA CENTENNIAL

//NELSON MANDELA SQUARE

///CAMPAIGN/DESIGN


MISSION

The Mandela Centennial Campaign was a tribute to Madiba’s extraordinary legacy and his unwavering commitment to South Africa. It celebrated his role as a global symbol of freedom, inclusivity, and positive change. The campaign aimed to ignite a movement of hope and action, inspiring individuals to "find the Madiba in you" and recognize that each of us holds the power to drive meaningful and lasting change.



THE IMADIBA PROJECT

NELSON MANDELA SQUARE

THE WORLD’S LARGEST MUSEUM

The iMadiba Project is an art installation that replicates Nelson Mandela's Robben Island cell, serving as a "conversation station" to promote dialogue and reflection on his legacy and South Africa's history. The project, a collaboration between Erhardt Thiel and the Nelson Mandela Foundation, is designed to inspire conversations about the past, the present, and the future, with a particular focus on the value of inclusivity and diversity.


REMEBERING MADIBA

MUSEUM

An interactive gallery where you can share moments of Madiba’s life, listen to audio recordings of his most iconic speeches and sayings, and trace his journey and the principles that shaped him into the incredible individual he was. A fully immersive experience that invites you to learn more about Madiba through sound, touch, and meaningful engagement.


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